[{"@context":"https:\/\/schema.org\/","@type":"Article","@id":"https:\/\/www.kpks.cz\/do-hospody-na-pivo-chodi-stale-mene-lidi\/#Article","mainEntityOfPage":"https:\/\/www.kpks.cz\/do-hospody-na-pivo-chodi-stale-mene-lidi\/","headline":"Do hospody na pivo chod\u00ed st\u00e1le m\u00e9n\u011b lid\u00ed","name":"Do hospody na pivo chod\u00ed st\u00e1le m\u00e9n\u011b lid\u00ed","description":"Hned na za\u010d\u00e1tek si mus\u00edme ujasnit jedno. To, \u017ee \u0161tamgasti p\u0159est\u00e1vaj\u00ed chodit do hospody neznamen\u00e1, \u017ee \u010ce\u0161i postupn\u011b sni\u017euj\u00ed nebo p\u0159est\u00e1vaj\u00ed s konzumac\u00ed tradi\u010dn\u00edho zlat\u00e9ho n\u00e1poje. V dob\u011b pandemie se ov\u0161em jejich preference trochu zm\u011bnili. Bylo to pochopiteln\u011b nutn\u00e9, proto\u017ee mnoho provozoven zav\u0159elo a vraceli se k provozu a\u017e s p\u0159\u00edchodem tepla a zaveden\u00edm sez\u00f3nn\u00edch […]","datePublished":"2020-07-17","dateModified":"2023-05-25","author":{"@type":"Person","@id":"https:\/\/www.kpks.cz\/author\/#Person","name":"","url":"https:\/\/www.kpks.cz\/author\/","identifier":1,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/1fd5b20daa9a47a1102459a7c733d369075d8cc724ab489feb8ed72c657d346e?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/1fd5b20daa9a47a1102459a7c733d369075d8cc724ab489feb8ed72c657d346e?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"kpks.cz","logo":{"@type":"ImageObject","@id":"\/logo.png","url":"\/logo.png","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.kpks.cz\/wp-content\/uploads\/V%C3%BD%C4%8Dep%20pivo%20restaurace.jpg","url":"https:\/\/www.kpks.cz\/wp-content\/uploads\/V%C3%BD%C4%8Dep%20pivo%20restaurace.jpg","height":0,"width":0},"url":"https:\/\/www.kpks.cz\/do-hospody-na-pivo-chodi-stale-mene-lidi\/","about":["Business"],"wordCount":401,"articleBody":"   Hned na za\u010d\u00e1tek si mus\u00edme ujasnit jedno. To, \u017ee \u0161tamgasti p\u0159est\u00e1vaj\u00ed chodit do hospody neznamen\u00e1, \u017ee \u010ce\u0161i postupn\u011b sni\u017euj\u00ed nebo p\u0159est\u00e1vaj\u00ed s konzumac\u00ed tradi\u010dn\u00edho zlat\u00e9ho n\u00e1poje. V dob\u011b pandemie se ov\u0161em jejich preference trochu zm\u011bnili. Bylo to pochopiteln\u011b nutn\u00e9, proto\u017ee mnoho provozoven zav\u0159elo a vraceli se k provozu a\u017e s p\u0159\u00edchodem tepla a zaveden\u00edm sez\u00f3nn\u00edch zahr\u00e1dek.Jak se zd\u00e1, ani zahr\u00e1dky ale piva\u0159e zp\u011bt do v\u00fd\u010depu nep\u0159ivedli. M\u00edsto toho z\u016fst\u00e1vaj\u00ed doma a rad\u011bji si koup\u00ed plechovku obl\u00edben\u00e9 zna\u010dky, kterou si vychutnaj\u00ed v pohodl\u00ed sv\u00e9ho domova. Prodej piva v Praze je na tom trochu l\u00e9pe, ne\u017e jinde v republice. Faktem ale z\u016fst\u00e1v\u00e1, \u017ee lid\u00e9 do v\u00fd\u010dep\u016f nechod\u00ed tolik, jako p\u0159ed epidemi\u00ed. To znamen\u00e1 zm\u011bnu i pro v\u00fdrobce.Investice do plechovek se vyplatilaMnoho \u010desk\u00fdch pivovar\u016f se b\u011bhem minul\u00fdch let rozhodla investovat velk\u00e9 finan\u010dn\u00ed \u010d\u00e1stky do rozvoje linek s plechovkami. Nyn\u00ed se ukazuje, \u017ee ud\u011blali dob\u0159e. Obliba hlin\u00edkov\u00e9ho obalu mezi lidmi neust\u00e1le roste, co\u017e se u jin\u00fdch materi\u00e1l\u016f rozhodn\u011b ned\u00e1 \u0159\u00edct. Podle statistik nech\u00e1v\u00e1 za sebou v\u0161echny ostatn\u00ed obaly, a to klasick\u00e9 sklen\u011bn\u00e9 lahve, stejn\u011b jako PET lahve, sudy a cisterny.Pro\u010d jsou tak popul\u00e1rn\u00ed?Plechovky p\u0159in\u00e1\u0161\u00ed sv\u00fdm konzument\u016fm mnoho v\u00fdhod a pr\u00e1v\u011b kv\u016fli nim z\u00e1jem o tento materi\u00e1l ka\u017edoro\u010dn\u011b roste. T\u0159i hlavn\u00ed v\u00fdhody hlin\u00edkov\u00e9ho obalu je, \u017ee se tak snadno nerozbij\u00ed, maj\u00ed n\u00edzkou hmotnost a v lednici (p\u0159\u00edpadn\u011b studen\u00e9 \u0159ece nebo rybn\u00edku) se n\u00e1poj dok\u00e1\u017ee rychle vychladit. Samoz\u0159ejm\u011b v leto\u0161n\u00edm roce je n\u00e1r\u016fst prodeje spojen i s koronavirem a karant\u00e9nou.V\u011bt\u0161ina spole\u010dnost\u00ed, kter\u00e9 nab\u00edz\u00ed konzument\u016fm pivo v plechu, zaznamenaly mezi b\u0159eznem a kv\u011btnem 2020 nejv\u011bt\u0161\u00ed n\u00e1r\u016fst prodeje t\u00e9to varianty produktu v\u016fbec. Pro n\u011bkter\u00e9 spole\u010dnosti to znamenalo n\u00e1r\u016fst a\u017e na dvojn\u00e1sobek mno\u017estv\u00ed v porovn\u00e1n\u00ed se stejn\u00fdm obdob\u00edm v lo\u0148sk\u00e9m roce. To ale neznamen\u00e1, \u017ee by to v\u00fdrobc\u016fm vykompenzovalo ztr\u00e1ty z prodeje zlatav\u00e9ho moku do restaurac\u00ed.                                                                                                                                                                                                                                                                                                                                                                                          4.3\/5 - (9 votes)        "},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Do hospody na pivo chod\u00ed st\u00e1le m\u00e9n\u011b lid\u00ed","item":"https:\/\/www.kpks.cz\/do-hospody-na-pivo-chodi-stale-mene-lidi\/#breadcrumbitem"}]}]